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High Quality Competitive Intelligence as a Supporting Tool in Strategic Decisions
Defining the Necessary Information Gaps for Decision Making | A Dynamic Market Requires Fast Solutions | Alertness and Awareness in Avoiding a Flow of Information Out of the Company | Dr. Dov Reichman
Strategy Planning and Business Development in High-Tech Companies
Strategic Planning – The Path to a Company's Business Development | Increasing Chances of Business Success | Reducing Costs | Dr. Dov Reichman, Spectra Analytics Ltd. |
Building Value and Business Image for Start Up Companies
The Leading Team's Strength | Formulating the Company's Business Image | Marketing Tools for Building a Business Image | Dr. Dov reichman, Spectra Analytics Ltd. |
Marketing Communication – Intelligent Use of Varied Tools
Marketing Strategy and Marketing Plans | International Marketing – Classifying Activities and Business Effectiveness | Separate the Wheat from the Chaff | Dr. Dov Reichman, Spectra Analytics Ltd. |
Customer Service – The Heart of Marketing Operations
Customer Service – Preliminary Foundation | Customer Service – Quantitative Measures | Dr. Dov Reichman, Spectra Analytics Ltd. |
Scientific Advisory Board as a Marketing Lever
Long Term Investment | Main Consideration in Establishing the Mix of the Board Members | Involvement in the Marketing Process | Dr. Dov Reichman, Spectra Analytics Ltd. |
Clinical Trials and their Media Coverage
Patients with an Interesting Story | Placing a Representative Staff on the Trial's Front Lines | Correct Indication of Opinion Leaders | Dr. Dov Reichman, Spectra Analytics Ltd.
Leadership as a Key Success Factor in Building Life Science’s International Alliances
The Prime Minister’s Conference for Export and International Cooperation 2008, Life Science, International Alliances, Leadership, Key Success Factors - Dr. Dov Reichman, Spectra Analytics Ltd.
Green Approach to Medical Device Product Innovation
The 2008 European Medical Devices Green Excellence Product Innovation Award is presented to EcoGlove
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